“Connecting with chefs and restaurants can be intimidating, and it can be hard to figure out where to start. Restaurants can become some of your most reliable customers, placing predictable orders on a regular basis which can help you plan your season and give you a solid base to grow from. Beyond this, restaurants can introduce your farm to a wide audience who may be interested in direct sales as well, either via CSA shares, farmers markets, or through local retailers.”
We came across this useful little 9 page guide written published by Local Food Marketplace recently. It gives hints and tips on how to establish relationships with local chefs, and find organisations who support local agriculture. It also offers practical marketing, promotion and business management advice. It’s a fantastic resource for those looking to start selling and marketing their produce for direct sale for the first time ,or those who feel like they could do with a little help. It’s also completely free. You can download it here.